For executives facing transformation decisions
Your Consultants Have AI Working For Them.
It's Time You Had AI Working For You.
Athena V3 is your personal AI co-pilot for building strategic clarity. The same 9-step TCM Success Map framework used in $100M+ transformation programmes—now in your pocket, working exclusively for you.
Join 200+ executives who've built their TCM Success Map with Athena.
Immediate access. No subscription. Yours for life.
9-Step Pathway
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The Capability Gap Nobody Mentions
I've been thinking about something that bothers me.
In the last five years, major consultancies have completely transformed how they work. They've deployed dozens—sometimes hundreds—of AI assistants across every phase of their delivery. Documentation, testing, analysis, recommendations. All of it, augmented.
Their productivity is accelerating. Their insights are compounding. And their fees? Still climbing.
Here's what nobody talks about:
Think about it. They've got AI drafting deliverables, AI validating work products, AI stress-testing recommendations. And you? You're reviewing their outputs the same way you did in 2015. Same spreadsheets. Same workshops. Same "let me take that offline and get back to you."
This isn't a technology problem. It's a capability asymmetry. And it's getting wider every quarter.
| Their Side | Your Side |
|---|---|
| 50+ AI agents per programme | Manual processes |
| Accelerating productivity | Static capacity |
| Compounding insights | Same bandwidth |
| Building permanent capability | Renting theirs |
THE ANSWER
Introducing TCM: Transformation Capability Management
The new category of AI platforms that build capability on YOUR side, not theirs.
For 20 years, consultancies have owned the methodology layer of transformation. They built the frameworks. They trained the people. They kept the advantage.
Now they're doing the same thing with AI.
But here's what's different this time: you don't have to let them.
TCM—Transformation Capability Management—flips the model.
- Your assessments – not theirs
- Your governance – not theirs
- Your strategic intelligence – not theirs
- Your capability that stays – when they leave
BusinessGPS.ai is the first TCM platform. And Athena V3 is your personal entry point.
"Consultancies augment themselves. TCM augments you."
Your AI Co-Pilot for Strategic Thinking
Athena guides you through the 9-step TCM Success Map—the same framework used in enterprise transformation programmes worth hundreds of millions.
Athena isn't another chatbot with a fancy prompt.
It's a transformation-trained AI that thinks like a senior strategy consultant—but works exclusively for you.
Capture Your Reality
- Document your context, constraints, and objectives in one structured place
- Surface the assumptions you're making (and the ones you're avoiding)
- Map the political landscape before you step into it
Build Your TCM Success Map
- Work through all 9 steps at your own pace
- Identify risks, dependencies, and failure modes before they bite
- Stress-test your thinking against proven transformation patterns
Explore Without Exposure
- Test scenarios and trade-offs privately
- Develop your narrative before sharing it publicly
- Ask the questions you can't ask in the boardroom
Prepare for What's Next
- Generate board-ready talking points
- Build the case for (or against) major initiatives
- Know what you think before everyone asks what you think
This isn't ChatGPT with a transformation prompt.
Athena is built on the O2O methodology—45 steps covering the full transformation lifecycle from Opportunity to Operations. It understands:
- How upstream decisions compound downstream
- Where transformation programmes typically fail
- What questions to ask at each phase
- How to surface hidden risks and shadow drivers
You get a thinking partner that's trained on transformation, not just trained on language.
Is Athena Right For You?
Athena is built for you if:
- You're a CIO, CFO, COO, CDO, or CEO with transformation on your plate
- You need to think through scenarios privately before sharing them widely
- You're not yet ready to commit to a full programme, but serious about reducing risk
- You're tired of endless slide-ware and want structured thinking support instead
- You're facing a career-defining decision and want to get it right
Athena probably isn't for you if:
- You're looking for someone else to do your thinking for you
- You want generic AI that doesn't understand transformation
- You're not willing to invest focused time in strategic work
Start Personal. Scale Together. Build Capability.
Athena V3 is your first step on the TCM journey. Here's where it can lead.
STEP 1 YOU ARE HERE
Personal Clarity
Get Athena for yourself
Build your own TCM Success Map. Test your thinking. Develop your position before anyone else weighs in.
→ Athena V3 Personal: £297
STEP 2
Team Alignment
Equip your leadership team
Each executive builds their own TCM Success Map. Then compare. Surface the misalignments before they become conflicts.
→ Team Packages: £997 - £1,997
STEP 3
Structured Engagement
Start Right 30
A 30-day cohort programme with facilitation. O2O Steps 1-3 in depth. Move from individual clarity to collective commitment.
→ Start Right 30: £1,997
STEP 4
Portfolio Readiness
Throughput-90
Scale from one initiative to a governed portfolio. 90 days covering the complete 9-step TCM Success Map. End with a GO/NO-GO decision you can trust.
→ Throughput-90: £5,997
STEP 5
Continuous Capability
OpsMax-360
Full transformation lifecycle. 360 days of continuous governance. The transformation operating system that runs all year.
→ OpsMax-360: £15,000+
"You don't have to commit to everything today. Start with yourself. See how it feels. The path is there when you're ready."
Built on Methodology. Proven in Practice.
The O2O Foundation
Athena V3 is built on the O2O (Opportunity to Operations) methodology—a 45-step transformation framework developed over decades of enterprise programme delivery.
This isn't academic theory. It's the same approach that's been used to:
- Assess transformation programmes worth $100M+
- Identify risks that traditional PMO processes missed
- Provide independent governance for enterprise initiatives
- Guide executives through career-defining decisions
Photo]
Mark Waller
Founder, BusinessGPS.ai
Mark built BusinessGPS.ai after seeing the same pattern repeat for 20+ years: consultancies building capability for themselves while clients stayed dependent. With the arrival of AI, he saw the gap accelerating—and built TCM to close it.
"We thought we were aligned."
"We assumed everyone was on the same page about the transformation. Building our individual TCM Success Maps showed us we had three different definitions of success. Better to know that now than six months into delivery."
"The risk we'd missed."
"Athena surfaced a dependency we hadn't considered—a critical system retirement that would have derailed our go-live. The consultants missed it. Our PMO missed it. Athena caught it in the first session."
"The question I needed to ask."
"I was about to recommend a £30M programme to the board. Athena helped me see the gaps in my thinking before anyone else could. I went back, fixed them, and presented a stronger case."
Get Your Personal TCM Co-Pilot
Everything you need to build strategic clarity—for less than an hour of consultant time.
OPTION A: Athena V3 Tripwire — £67
For executives ready to explore
Start building your TCM Success Map with guided support for Steps 1-3:
- • Step 1: Tune In (Context Is King)
- • Step 2: Set Targets (True North Engaged)
- • Step 3: Crystallize Strategy (Opportunity Addressed)
What's Included:
- Personal Athena V3 workspace (Steps 1-3 support)
- O2O Quick Reference Guide (£47 value)
- Shadow Driver Mini-Assessment (£27 value)
- Immediate access, yours forever
Total Value: £141
Your Investment: £67
7-day money-back. If you don't find value, full refund.
Start Your TCM Success Map Journey - £67OPTION B: Athena V3 Personal — £297
For executives ready to build complete clarity
Full 9-step TCM Success Map in your personal AI workspace:
- • All 9 steps of the TCM Success Map framework
- • Transformation-trained AI that works for you
- • Private environment until you're ready to share
What's Included:
- Full Athena V3 Personal workspace (all 9 steps)
- O2O Quick Reference Guide (£47 value)
- Shadow Driver Self-Assessment (£47 value)
- Step-by-Step Template Pack (£97 value)
- TCM Success Map Workbook (£47 value)
- Lifetime access, no subscription
Total Value: £535
Your Investment: £297
14-day money-back. If you don't find value in your first TCM Success Map session, full refund.
Build Your TCM Success Map - £297| A single day of strategy consulting | £2,000 - £5,000 |
| A month of scattered, unstructured thinking | Priceless (not in a good way) |
| Athena V3 Personal | £297 |
Want to Align Your Whole Leadership Team?
Here's what typically happens when leadership teams face transformation:
Everyone nods in the meetings. Everyone agrees on the "strategy." But when each leader actually articulates their own view of success, constraints, and risks...
The gaps become visible.
- Different definitions of "success"
- Different assumptions about constraints
- Different risk tolerances
- Different mental models of what "done" looks like
Better to surface this now than six months into execution.
| Package | Seats | Price | Per Seat | Savings |
|---|---|---|---|---|
| Personal | 1 | £297 | £297 | — |
| Leadership | 5 | £997 | £199 | 33% |
| Executive | 10 | £1,497 | £149 | 50% |
| Extended | 20 | £1,997 | £100 | 66% |
Everything in Athena V3 Personal, plus:
- Individual Athena workspace for each team member
- Private TCM Success Map development (no one sees yours until you share)
- Alignment comparison framework (when you're ready to compare)
- Pre-work package for collective discussions
Questions You Might Have
The Tripwire (£67) gives you guided support for TCM Success Map Steps 1-3—enough to start building clarity on your transformation context, goals, and strategy.
Personal (£297) gives you the complete 9-step TCM Success Map framework, plus additional templates and resources. If you're serious about building full strategic clarity, Personal is the recommended path.
Yes. Your Athena workspace is yours alone. Your strategic thinking, your scenarios, your concerns—they stay private until you choose to share them. We don't see them. Your colleagues don't see them.
ChatGPT is trained on language. Athena is trained on transformation methodology—specifically the O2O framework. It knows what questions to ask, what patterns to look for, and how to structure strategic thinking for transformation decisions. It's the difference between talking to a generalist and working with a specialist.
They serve different purposes. Athena is a personal thinking tool—it helps you develop clarity on your own. Start Right 30 is a facilitated cohort programme that brings your team into the process with peer accountability and collective alignment. Many leaders use Athena first to prepare their thinking, then bring their organisations into Start Right 30 when ready to commit.
Immediately. Once you purchase, you'll receive access within minutes. Most leaders have their first meaningful TCM Success Map session within an hour.
No. Athena V3 is a one-time purchase. £67 (Tripwire) or £297 (Personal) gives you lifetime access. No monthly fees. No surprise charges.
Your Consultants Are AI-Augmented.
It's Time You Were Too.
The capability gap is real. And every day you wait, it widens.
Your consultants are getting faster. Their AI is getting smarter. Their advantage is compounding.
Athena V3 is your first step toward closing that gap. Your first piece of client-side transformation capability. Your personal AI co-pilot for the decisions that define your career.
For £297—less than an hour of consultant time—you get:
- Your personal Athena workspace
- The complete 9-step TCM Success Map framework
- Transformation-trained AI that works for you
- A private strategic thinking environment
- Lifetime access, no subscription
P.S. — Still thinking about it?
Here's the question that convinced most of our early users:
"If your consultants are using AI to augment their thinking about your transformation... shouldn't you have AI augmenting yours?"
The answer is yes. And Athena is how you start.
Build Your TCM Success Map - £297